Over 125 car logos from around the world are examined and interpreted in this compelling book, from the prancing horse of Ferrari to the three red diamonds of Mitsubishi; from the script-in-oval trademark of Ford to the circled star of Mercedes-Benz. Every logo currently in use is included, alongside dozens of fascinating examples now found only on vintage and classic cars. - The first guide to the design, development and meaning of every car logo worldwide - The individual stories behind every logo are brought alive through 1000 illustrations, showing the logos in detail and how they have been applied to overall car design - A fascinating and indispensable reference book for every car lover – whether for the home or the glovebox