A practical guide to succeeding in the new Mobility Age
Illustrating how companies have integrated mobility into their products and services to change the rules of competition in their industries, The Power of Mobility provides realistic strategies to ensure every organization's place-and survival-in the Mobility Age. Comprehensive and insightful, this timely book gets companies looking forward, envisioning the Power of Mobility in their business, and most importantly, implementing the seven steps required to turn vision into reality.
Russell McGuire (Overland Park, KS) is a leading strategist and visionary in the telecom industry. As director of strategy for Sprint, he is responsible for developing the strategic vision and competitive strategies for the business-focused division of the $30B+ telecommunications giant.
Illustrating how companies have integrated mobility into their products and services to change the rules of competition in their industries, The Power of Mobility provides realistic strategies to ensure every organization's place-and survival-in the Mobility Age. Comprehensive and insightful, this timely book gets companies looking forward, envisioning the Power of Mobility in their business, and most importantly, implementing the seven steps required to turn vision into reality.
Russell McGuire (Overland Park, KS) is a leading strategist and visionary in the telecom industry. As director of strategy for Sprint, he is responsible for developing the strategic vision and competitive strategies for the business-focused division of the $30B+ telecommunications giant.