Impossible Image

This is a collection of the most interesting of contemporary fashion photographers' work, utilising the modern digital retouching to create 'impossible images. It includes existing work and up to a third newly commissioned work by photographers as Nick Knight, Solve Sundsbo, Phil Poynter, Norbert Schoerner, Mario Testino, David Lachapelle, Inez van Lamsweerde, Guido Mocafico and Steven Meisel. Fashion today is as much about image as it is about ideas, indeed the two concepts are synonymous with our perceived notions of style. Yet over the past decade, the increasing use of technology and image manipulation within the fashion industry have led to an increase in the fantastical image, as much a product of the machine as it is the result of the imaginative faculties of its creators. From fashion shoots that display clothes adorned on invisible models, to painterly reinterpretations of the traditional fashion tableaux, the fine line between reality and fantasy is becoming increasingly blurred. The book concentrates on the most innovative and thought-provoking use of new technology and its implementation within the modern fashion shoot.