ANTONIO GUCCIONE: FASHION AND Faces

The world of fashion, advertising and film from the 1980s to the presentcome together in the celebrity images of Antonio Guccione. In a societythat believes in exasperated ostentation, fashion photographer AntonioGuccione knows how to discover and see its beauty. His is not simplephotography, on the contrary, it is so sophisticated in the balance of itselements that it seems to be a spontaneous event, a natural happening thattakes place before the lens. Guccione has clearly embraced the importantquestion underlying photographic representation: whether that which isrepresented agrees or disagrees with the reality from which it set out. Inportraits, this matter usually deals with a pleasurable and perverseambivalence: to understand whether the photographic face represents orre-presents the face that has been put in pose. It is from this viewpointthat Guccione, like a wanderer, takes on and pursues a curious andsuggestive photographic itinerary of celebrities such as Sarah JessicaParker, Richard Gere, Anthony Quinn, Giorgio Armani, Asia Argento, Dolceand Gabbana, Elle McPhereson, Umberto Eco, Federico Fellini, DizzyGillespie, Iman, Yasmin Le Bon and Gianni Versace, to name a few. AntonioGuccione is a fashion photographer and has worked on advertising campaignsfor Prada, Gucci and Yves Saint Laurent. He is a contributing photographerto "Vanity Fair".