Strategic Management Concepts

For undergraduate/MBA strategic management courses.Carpenter/Sanders is the first book built around a dynamic perspective on strategy.Carpenter/Sanders is the first book built around a dynamic perspective on strategy. Three themes constitute the dynamic perspective on strategy: (1) changing strategies for changing times, (2) the integration of formulation and implementation, and (3) strategic leadership. "How do you address the challenge of teaching the formulation of strategy in an ever-changing business environment?" Theme 1: Changing Strategies for Changing Times Chapter 6: Crafting Business Strategy for Dynamic Contexts- chapter 6 is the aggregate of much of the current research on dynamic strategies, including: Competitive Dynamics, Technological Changes, and Hypercompetition . After reading the chapter, students will learn models that guide them through formulating and implementing a strategy in a dynamic, or changing, environment. Ex. Chapter 6, pgs 150-183 Ex. Competitive Dynamics pgs 157-159 Ex. Technological Changes pgs. 166-169 Ex. Hypercompetition pgs 169-174 Strategy Diamond: The strategy diamond outlines five key elements necessary for creating a complete strategy: arenas, vehicles, differentiators, staging, and economic logic. The Strategy Diamond gives students a concrete model for considering all aspects of a strategy in order to create and implement a complete strategy. The arenas and staging elements deal specifically with the dynamic aspect of strategy. Ex. Pgs 11-15: Strategy Diamond is introduced Ex. Chapter 6, pgs 177 and 180. "How affective is a great strategy that can't be implemented?" Theme 2: The Integration of Formulation and Implementation Early introduction of Strategy Implementation Levers- A strategy is only as successful as its implementation, so implementation is introduced right away in Chapter 1 Ex. Pgs 15 and 18 "How Would You Do That" exercises- There are two of these robust exercises in each chapter, immersing students in the implementation challenges real companies face. The exercises allow implementation to remain in the forefront of the student's minds even in the formulation chapters.o Ex. Jet Blue pgs 16-17o Ex. Yellow Tail pgs. 170-171 Implementation is woven throughout the book- Implementation sections are integrated into the formulation chapters in the book, reinforcing the importance of good strategy implementation Ex. TOC Chapter 6- section on Formulation and Implementing Dynamic Strategies Chapter 7- section on Competitive Advantage and Corporate Strategy: Implementation Chapter 10- section on Integrating and Implementing an Acquisition Chapter 11: Employing Strategy Implementation Levers-This chapter takes all of the aspects of implementation discussed in the book and brings them together, as well as going into more depth on the topic of Implementation Levers. Ex. Chapter 11 pgs. Xx-xx "What is the role of people in formulation and implementing strategy?" Theme 3: Strategic Leadership Strategic Leadership: In order to have affective implementation, it is important to have strategic leaders. To this end, the authors have placed a chapter onstrategic leadership early in the book, which allows them to integrate leadership issues throughout the rest of the book. Ex. Chapter 2 pgs. 26-59 Chapter-Opening Vignettes: in depth coverage of a real business leader (ex. Napster pgs 150-151) Other Key Points of Distinction "What do you do to prepare for your course?" The Instructor's Manual contains the following unique features:· Experiential Activities· Case Selection Notes: These are notes written by the textbook authors outlining why they chose each case, and can be used as a bridge to the case notes written by the case author.· Brief Chapter Outline: Each outline integrates all examples from the text and notes where each Power Point would be appropriate.· Additional Case Selections: For professors who would like additional case selections, the authors have created a list of other cases that would be appropriate to use with the book. "How much preparation does it take to bring in new activities to your course? Do you find it hard to search for new videos or exercises? Teaching Website created by Mason Carpenter- Mason Carpenter has created a website that is a "one-stop-shop" for all of the resources would like to use it your course, allowing you to bring new activities, exercises, and videos to you classroom with less prep time. http://research3.bus.wisc.edu/file.php/139/Toolkit/bpstools.htm· Open access· Experiential exercises· Best Teaching Practices· Strategy videos "Do you use Power Points in your lectures?" The Power Point slides for Carpenter/Sanders were created by a strategy consultant, and they have been integrated into the brief chapter outline making it easier to integrate them into your lectures.