SOC

SOC is a new publishing model for introductory sociology developed through a proven "student-tested, faculty-approved" approach. Complete with all the topics and coverage for the intro course, the book was created with considerable input from focus groups, surveys, and conversations with students and instructors, resulting in a finished product that is exactly what these users want and need in a text. Its high-interest and comprehensive content, engaging magazine style, current examples, and personal tone appeal to today's students. A brief, affordable format accommodates their lifestyles, and a full suite of online learning aids--including downloadable flashcards and interactive quizzing--enables them to study and learn on their terms. Bound-in review cards for each chapter highlight core concepts, key terms, learning outcomes, and other tools to help students study for exams. Instructors appreciate the program's focus on critical thinking, its real-world relevance, and the work of Nijole V. Benokraitis, an established author known for her accessible style and sound research. SOC is an ideal addition to the Introductory Sociology market, in which an essentials approach has wide appeal among students and instructors alike.