Throughout my life I have achieved many remarkable things. Now, I willshare with you my ideas and the secrets of my success, but not simplybecause I hope they'll help you achieve your individual goals. Today, weare increasingly aware of the effects of our actions on the environment,and I strongly believe that we each have a responsibility, as individualsand organisations, to do no harm. I will draw on Gaia Capitalism toexplain why we need to take stock of how we may be damaging theenvironment, and why it is up to big companies like Virgin to lead the wayin a more holistic approach to business. In "Screw It, Let's Do It", I'llbe looking forwards to the future. A lot has changed since I foundedVirgin in 1968, and I'll explain how I intend to take my business and myideas to the next level and the new and exciting areas - such as launchingVirgin Fuels - into which Virgin is currently moving. But I have alsobrought together all the important lessons, good advice and inspirationaladages that have helped me along the road to success. Ironically, I havenever been one to do things by the book, but I have been inspired andinfluenced by many remarkable people. I hope that you too might find alittle inspiration between these pages.