Innovative Minds

This book tells the story of 30 innovations - the large and the small, the rapid and the slow moving, the disruptive and the evolutionary and covers the entire spectrum of people and processes involved in their development. "Innovative Minds" provides a unique insight into the multi dimensional process of innovation development at Siemens. All of the innovations were shaped not only by complex organizational forces and strategies, but also by a host of factors, including bold visions, creative freedom, conflicts, internal and external networks, teamwork and an ample measure of luck. Every innovation story yields many valuable lessons, for companies and for each individual involved. With this in mind, the authors offer a wealth of experiences for all readers who are involved in the process of innovation whether in a strategic or hands on capacity in fields such as research and development, marketing, production and sales, strategy and innovation management, organization and management.